COSMETICS
I have worked closely with brands in the cosmetic industry to translate beauty concepts into compelling visual narratives. Through these roles, I have developed a refined understanding of brand positioning, product storytelling, and the power of considered design in shaping meaningful customer connections.
With a strong sensitivity to tone, texture, and finish, I create refined design solutions that enhance product storytelling, strengthen brand positioning,
and deliver visually compelling customer experiences - from website redesigns focused on user experience and journey, to CRM campaigns, social platforms, and video content.
